This is a magazine advertisement for Basement Jaxx's album Rooty. This particular album advertisement is conventional of many other album advertisements because it enlarges the album cover. A reason for doing this would be the fact that the album will be easily recognisable by whoever has seen this advertisement.
The picture has obvious links with the album title 'Rooty' as it has a picture of a guerilla eating roots. This fairly normal picture is then combined with the background of space and also the bright flurescent colours which move up the left side of the advertisement, these colours also appear inside the font of the main text on the page which says 'Basement Jaxx'.
This album advertisement works well as it is very simplistic as it is of one image with a background, it combines a very natural style with a very futuristic and post modern font.
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